Does online dating really work 2010
An online dating site has gauged the response rate by analysing more than 500,000 initial contacts sent by their members (oktrends, 2009).Recipients answered only 30% of men’s messages to women and 45% of women’s messages to men.oktrends also found that longer messages only yield a small improvement in response rate for men and nothing for women. using words like ‘excited’ and ‘wonderful’, made a better impression on both men and women.This study also looked at the impact of self-disclosure.When Fiore and Donath (2005) examined data from 65,000 online daters, they found that people were choosing based on similarity to themselves.In this respect online dating is no different from offline dating.Although less physically attractive people were the most likely to choose a self-enhancing photo, overall the differences were tiny.
Indeed there are now many dating sites aimed at narrower demographics such as sports fans, Jewish people or those with particular medical conditions.
To examine internet dating diversity, Dutton et al.